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Volume 341, Issue 1 · 2026-08-03 – 2026-08-09 · Popular →

Wednesday’s Briefing · August 12

AI
CxO

Upcoming Event · Wed, Aug 26 · 1:00pm

Ask a Lawyer: Law, AI, and Cyber Defense in 2026

In an age defined by rapid technological advancements, legal landscapes are continually evolving to address new challenges in the cybersecurity realm. Understanding the intersection of law, cybersecurity, and privacy has never been more critical. In this thought-provoking panel, legal experts will shed light on the emerging legal trends and issues that individuals, businesses, and organizations will face in the near future. more →

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Ask a Lawyer: Law, AI, and Cyber Defense in 2026 (Aug. 26th)
Security
ERP
Anthropic
AWS
Broadcom

Upcoming Event · Wed, Sep 9 · 11:00am

Give Your AI Investigator a Complete Case File

This session reframes the classic cost-versus-fidelity trade-off for the agentic era. When an AI investigator hits a sampled-out span, a rolled-up metric that no longer holds the dimension it needs, or a retention wall just short of the pattern it's chasing, it doesn't error out. It reaches a confident, wrong conclusion and you find out one incident at a time. We'll unpack that quiet failure mode and give you a vendor-neutral way to audit your own pipeline before you hand an agent the case. more →

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Give Your AI Investigator a Complete Case File (Sept. 9th)
Check Point

Upcoming Event · Tue, Aug 18 · 12:00pm

Consistency Is a Sales Skill — and Your Newsletter Proves It

Buyers choosing a vendor are betting on a multi-year relationship, and the trait they most want to verify is reliability — so they read your present behavior as a preview of how you'll act once they've signed. Most of a rep's diligence is invisible, but a newsletter arriving every week is consistency made public and timestamped, demonstrating follow-through rather than claiming it. The trap is symmetrical: a newsletter that launches loudly and fades proves the opposite. The answer is making consistency structural instead of dependent on willpower that a brutal quarter will beat. more →

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Consistency Is a Sales Skill — and Your Newsletter Proves It
Databricks

Databricks, Thursday, August 6th, 2026

What Are Agentic Workflows?

Databricks explains what agentic workflows are as organizations move past single-prompt AI interactions. more →

What Are Agentic Workflows?
HP

Upcoming Event · Tue, Aug 18 · 12:00pm

Everyone Shows Up to Pitch. Almost No One Shows Up to Help

Reps like to differentiate on product, but buyers rarely experience that differentiation - features blur, and every platform claims to be AI-powered and enterprise-grade. What buyers remember is behavior: who was useful when there was nothing in it for them. In a market where every rep appears only to extract, consistently showing up to contribute is a contrast play that captures disproportionate attention. It stays effective precisely because it's rare - anyone can publish once, almost nobody publishes usefully every week for a year. more →

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Everyone Shows Up to Pitch. Almost No One Shows Up to Help
NVIDIA

Upcoming Event · Thu, Sep 3 · 11:00am

From Reactive to Autonomous: The New IT and Security Playbook

The window between vulnerability discovery and weaponized exploit has collapsed from weeks to minutes. Static dashboards and fragmented workflows are now a liability. This webinar explores what it means to move from reactive, manual IT and Security operations to an autonomous model, where real-time endpoint intelligence drives action before threats materialize. more →

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From Reactive to Autonomous: The New IT and Security Playbook (Sept. 3rd)
Okta
OpenAI
OutSystems-News
Rapid7

Upcoming Event · Tue, Aug 18 · 12:00pm

The Inbound Lead You Never Had to Chase

Inbound leads start warmer, move faster, and close better than anything dug out of a cold list - but generating them has always been marketing's job, leaving individual reps to hunt. A LinkedIn newsletter changes that by giving a rep their own discoverable, subscribable asset: LinkedIn invites your network at launch, notifies subscribers at every issue, and indexes issues in search. A feed post is a firework; a newsletter issue is a streetlight that keeps pulling people in. And nobody subscribes to enterprise IT news casually, so the list self-qualifies. more →

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The Inbound Lead You Never Had to Chase
Snowflake

Upcoming Event · Tue, Aug 18 · 12:00pm

Never Send Another 'Just Checking In' Email

The reason "just checking in" fails isn't the wording — it's that the message offers the buyer nothing and openly signals you're chasing your own pipeline. The fix is having something real to say, and a weekly newsletter manufactures exactly that: a fresh, legitimate, value-first reason to make contact every seven days. It also tells you when and whom to approach, since a prospect who clicks or comments has handed you both a signal and an opening. Same contact frequency, opposite impression — one erodes your standing, the other builds it. more →

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Never Send Another 'Just Checking In' Email
Veeam
Zscaler