Should You Use the 12Touches Newsletter Service?
LinkedIn, Monday, October 19th, 2026
The case, role by role, for using 12Touches' weekly IT news newsletters to stay visible to enterprise IT buyers.
This follow-on to the 12Touches series makes the specific case for its newsletter services, organized around nine roles.
Each week the team screens a few hundred new enterprise IT articles against the IT News You Can Use rubric, files them under named sections and links to the original sources.
Its house publications have about 150,000 subscribers, whose clicks shape each issue; volumes 339 to 342 drew 306,961 clicks across 3,165 articles.
LinkedIn handles distribution, upkeep takes 10 to 15 minutes a week or less with AutoDraft and AutoPost, and newsletters typically convert 10% to 20% of an owner's followers.