AI In Digital Marketing: Trends And Best Practices For 2024
readwrite, Tuesday, June 4th, 2024
AI is far past the point of being a new or emerging technology, especially in the world of digital marketing. A global survey in 2022 found that roughly 90% of marketers across 35 different countries use AI in some way in their digital marketing strategies.
With so many free and low-cost tools available, replacing or supplementing human marketing workflows with AI is the #1 way to become (a) more productive and (b) better at understanding your audience and how to reach them.
Trends: AI in Digital Marketing
This article explores three exciting trends and best practices for implementing AI within your organization.