B2B Reads: What Marketers Need To Know About Gen Alpha, 6 Expert Insights To Grow B2B Business In A Difficult Market And More!
Heinz Marketing, Monday, July 31,2023
Some of our favorite B2B sales and marketing posts from around the web we found this week.
Every Saturday we summarize some of our favorite B2B sales & marketing posts from around the web each week. We'll miss a ton of great stuff, so if you found something you think is worth sharing please email me.
A roadmap for B2B content success: Experimentation, customer expectations and generative AI Bynder recently sat down with guest speaker Phyllis Davidson, VP principal analyst at Forrester, for an inspiring live session that explored the future of B2B content. She talks about the importance of content in engaging audiences, the role of experimentation, and how AI is (re)shaping the landscape of content creation, orchestration and management. Read the key takeaways, providing actionable insights for marketers who strive to stay ahead in the ever-evolving world of marketing technology