Collaborative AI Scenarios In The Future Of Marketing
Grartner, April 10th, 2023
Nothing stirs our AI paranoia more than the idea of independent AI systems communicating with each other in unmoderated, incomprehensible ways.
This fear lept from science fiction trope (vividly described, for instance, in the 1966 sci-fi thriller Colossus) toward reality in 2017 when Facebook researchers reported that experimental chatbots being trained to negotiate had begun to converse in their own weird, invented language. When the researchers disabled the unintelligible communication, a wave of sensational reporting suggested that fear of unforeseen consequences had prompted them to pull the plug.