Formula One And Cybersecurity In The AI Era
Zscaler, Monday, July 13th, 2026
Zscaler's CMO argues security should function like F1 brakes, enabling speed rather than slowing AI-driven transformation.
Sunil Frida, Zscaler's Chief Marketing Officer, draws an extended analogy between Formula One racing and enterprise security in the AI era, arguing that the brakes on an F1 car are what give a driver the confidence to push beyond 200 mph.
The piece contends that security teams should be enablers of velocity rather than a source of friction as organizations move quickly on AI adoption.
Frida cites the scale Zscaler operates at, with more than 750 billion transactions processed every day, as the basis for the telemetry and visibility that make confident acceleration possible.
He positions Zero Trust architecture as the framework that lets companies embrace AI transformation while retaining visibility and control over their digital operations.