4 articles that week
Heinz Marketing, Saturday, May 20,2023
You've spent months developing a content strategy and weeks laboring over a piece of content that you have deemed 'high value'. Conventional inbound marketing tells you that you need to create a landing page for this content and gate that content behind a form that leads will need to fill to view and download your content.
more →
Heinz Marketing, Wednesday, May 17,2023
The competition is fierce in the B2B marketplace, with businesses clamoring for the attention of potential customers. It's a constant battle to differentiate yourself, capture interest, and maintain it. So, how do you win in this crowded arena? The answer lies in personalization.
more → SmartDataCollective, Tuesday, May 16,2023
Discover the truth about AI in marketing: is it worth the hype? Get insights on how AI can improve your marketing strategy and help you reach your goals.
more →
CXOtoday.com, Tuesday, May 16,2023
According to Gartner research, more than half of marketing leaders believe that despite the wealth of data available in the marketing department, analytics practices are often inadequate, resources are not being used to their full potential, and results are unsatisfactory.
more →