What Will 2024 Bring To Advance Analytics?
datanami, Monday, December 18,2023
As the amount of data continues to grow, so does the potential for advanced analytics to make sense of it all. In 2024, tremendous progress will be made in analytics, according to our merry band of prognosticators.
It's hard to avoid the siren call of generative AI. But as the calendar flips over in two weeks, know that a successful GenAI strategy depends on data and analytics setting up the show, according to Forrester analysts.
'If generative AI is the star actor in 'Business Technology: The Musical, 2024,' data and analytics leaders are the stage managers,' the tech analysts write. 'According to Forrester's July 2023 Artificial Intelligence Pulse Survey, 89% of AI decision-makers say their organizations are expanding, experimenting, or exploring the use of GenAI. But before the star technology can deliver value for its audience of stakeholders and customers, data and analytics leaders must enable the people, processes, and platforms to set the stage for success.'