Do you ever wish you had a secret content-marketing sauce? Don't we all! The ability to create effective, personalized content-especially at scale-often feels daunting. Sponsored by Aprimo.
- Date: August 12, 2022 - 11:30 AM ET
- Sessions: 3 presentations by top industry experts
- Length: 45 minutes per session
- Topic: Content
10 Tips for Creating Outstanding Content and Proving ROI to Your Boss
How to Level-Up Hyper-Personalized CX
The Decision Journey: Create Intentional Content Your Audiences Can't Ignore
The editors at Solutions Review have compiled a list spotlighting some of the best inbound marketing training courses for marketers to consider.
Inbound marketing is one of the leading methods companies across industries use to grow their brand, expand their reach, and meet their target customers where they are in the buying journey. However, the inbound methodology is a relatively recent addition to the industry, so marketers of all experience levels must familiarize themselves with the inbound marketing basics to ensure that they can apply those skills and insights to their business' evolving marketing strategies.
Discover all you need to know about B2B marketing, including the best channels and resources to use to captivate your target audience.
A significant difference exists between business-to-business (B2B) and business-to-consumer (B2C) marketing. In B2C marketing, your messaging encourages an individual to purchase a product or service. In B2B marketing, businesses targetother businesses.
The automotive industry is an excellent example of B2B. Automotive companies such as Ford, Chrysler and Honda don't manufacture every piece of a car. Instead, they sign contracts with smaller manufacturers to supply items as small asscrews or as large as door modules.
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