Along with proving itself a reliable option, object storage has stood the test of time. It can tackle unstructured data and the cloud, and it's overcoming performance challenges
"No one need argue the merits of using object storage systems. They have become a storage staple over the years, facing off against alternatives and adapting as needs and technologies change. Object storage is scalable and it deals with metadata on a granular level. It makes unstructured data less daunting, which is critical as the volume of data that organizations store and work with continues to grow..."