Back to the future: why tape still has a role in business continuity
Peter Faulhaber, President and CEO, FUJIFILM Recording Media USA, Inc. and Chairman of The Active Archive Alliance writes, "I've become accustomed to odd looks and lots of questions when I meet new people and tell them I'm in the data tape business. 'Really? Tape? In 2020?' is a common response.
I can forgive some people - those who last touched a consumer VHS tape or audiocassette in the late 90s or early 2000s. I've come to really enjoy expanding their perspective, though, when I tell them that tape is a major workhorse in the cloud and that most of the household-name technology and Internet companies are tape users. Business continuity, including several data protection applications, is a big part of the reason why, along with tape's low total cost of ownership and low energy consumption. I think we can all agree that economics and preserving the environment is key to continuity in its own right...."