The New Year of 2020 is well underway, but it's not too late to get an early start on your 2020 sales goals
"If you're trying to hit some big numbers this year, January and February are pivotal months to make your sales operation more efficient and maximize your sales potential for the long term.
Here are a few key strategies to get a fast start on your 2020 sales goals.
Redefine Your Target Market and Ideal Customer
Do you really know who your ideal customer is? Have you been trying to sell to too broad or poorly defined of a market? The start of the year (or the first few months of the year) are a great occasion to refocus and redefine your marketing strategy. Is your solution a better fit with a particular industry or size of company? Instead of trying to sell only to C-level executives, could you have more success reaching out to lower-ranking managers who are closer to the lines of business and who need to use your product or service in their everyday work?..."
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