"A successful close is the end goal that every sales team guns for.
Whether prospecting, making cold calls, negotiating, or even researching, every small step a sales rep takes is tied to this goal.
But despite a focus on closing sales, it remains one of the biggest issues for teams. In fact, 36% of sales teams regard it as the most challenging part of the sales process, and 28% say it's their top priority.
Why is that?..."
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