IT - CRM



"Salesforce has spent the last 20 years building a $13 billion company, largely on the back of a CRM application delivered as a cloud service. In its most recent financial guidance, Salesforce forecasts it expects to achieve $16 billion in revenue next year, and within the next four years will be able to generate annual revenues in the range of $26 to $28 billion.

Given the overall expansion of the Salesforce offerings, it's not clear how much of that growth will be specifically driven by CRM. But International Data Corp. (IDC) estimates that Salesforce has a 20 percent share of a CRM market that continues to be the fastest growing sector of the enterprise IT market..."


Salesforce vs Oracle: 2019 Crm Comparison
ITBusinessEdge, April 8th, 2019


"Oracle, for as long as anyone in IT can remember, has always trailed Salesforce when it comes to providing the best CRM software, even after Oracle acquired Siebel, the pioneer of the category, in 2005. But in the last two years, Oracle has closed the gap considerably, not so much by focusing on specific CRM application features as much as application integration..."

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