How Blockchain Is Poised To Completely Revolutionize The $750B Branded Currency Arena
Forbes, April 10th, 2019
April 10, 2019,
Volume 253, Issue 2

"Currency and how it is transacted is obviously experiencing major disruption. Yet the hidden world of what is known as branded currency, that is, loyalty points, rewards programs and gifts card, is about to experience a major shake-up that will impact a number of businesses.

Often overlooked, this behemoth of an industry is true area-to-watch given that it expected to reach $ 750.31 billion dollars in revenue by 2026, with 10.1% CAGR during the forecast period from 2018 to 2026. Given the stakes, savvy players in the space want to ensure that they know where the next opportunities and challenges lie in order to be able to capture as much of that growth as possible..."

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