"With the continued expansion of major hyperscale data centers and a stabilization in PC sales, demand for key storage devices - both HDDs and SSDs - drove a new record for capacity shipped in 2018.
The number of exabytes sold increased 21.4% from the prior year to 912EB. Combined revenue eased to $46.18 billion due primarily to a rapid contraction in SSD prices..."
'Despite late-year fluctuations in both enterprise SSD and high-capacity HDD markets, the storage industry grew solidly in 2018,' stated Mark Geenen, president, Trendfocus, Inc., a market analysis firm specializing in storage. 'Revenue was a different story. While HDD price declines remained rational across nearly all applications, SSD prices went from record highs early in the year to a state of collapse by year-end due to an oversupply of NAND. And, unfortunately, we do not see a significant change in the pricing and demand dynamics until sometime in the second half of 2019."
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